You accurately described the difference me and my husband vs. my parents. They buy BlackBox, which they are starting having trouble finding, and we go to the local wine shop and buy wine in the $25-65 range, sometimes more. We dedicate our disposable income to fine wine and food, but mostly eat at home.
I. like you, have deeply ingrained love for wine from small producers. Having recently given up drinking alcohol I still remember great small winery offerings. I stopped because my wife stopped - no pressure from her - just team work. BTW we both still miss the excitement of opening a bottle from a "new" vineyard/winemaker.
I am delighted to hear the bulk stuff is going down the drain (pun intended). It's garbage.
Quality in small, non-addictive amounts is the way forward in my opinion.
There are a lot of people in all generations who would balk at paying $30 or more for a bottle of wine. People get left behind with “premiumization” who would prefer to drink wine but can’t justify the cost. It’s a shame that quality, honest wine of place is increasingly out of reach.
You accurately described the difference me and my husband vs. my parents. They buy BlackBox, which they are starting having trouble finding, and we go to the local wine shop and buy wine in the $25-65 range, sometimes more. We dedicate our disposable income to fine wine and food, but mostly eat at home.
Very happy to see the big cheap winemakers on a downhill slide. The small vineyards that make excellent products need their time in the sun.
I. like you, have deeply ingrained love for wine from small producers. Having recently given up drinking alcohol I still remember great small winery offerings. I stopped because my wife stopped - no pressure from her - just team work. BTW we both still miss the excitement of opening a bottle from a "new" vineyard/winemaker.
I am delighted to hear the bulk stuff is going down the drain (pun intended). It's garbage.
Quality in small, non-addictive amounts is the way forward in my opinion.
Great article, as always, Charlie!
There are a lot of people in all generations who would balk at paying $30 or more for a bottle of wine. People get left behind with “premiumization” who would prefer to drink wine but can’t justify the cost. It’s a shame that quality, honest wine of place is increasingly out of reach.